Internet and electronic commerce
Our attorneys assist companies in developing comprehensive e-business strategies and identifying legal issues and solutions for integrating electronic methodologies into traditional business models. We advise clients on website content, metatags, linking, framing, agreements with website developers, hosts, internet service providers and privacy policies. We conduct domain name searches, registration and renewals, including domain name acquisition, registration, renewals and disputes. We advise clients with respect to legal issues in the burgeoning social media space — including Twitter, Facebook, LinkedIn and YouTube — with respect to company confidential information, intellectual property and trade secrets, as well as workplace and employee issues.
Specific areas include:
- Domain name registration procedures and disputes
- Website development and hosting agreements
- e-business strategies
- Online contracting and digital signatures
- Electronic payment systems
- Internet service and access agreements
- Privacy regulation
- Website terms and conditions
- Website content, linking, framing and co-branding
- Social networking sites and social media sites
- Web 2.0
Our experience includes:
- Our attorneys advise clients concerning the wide range of matters to implement e-commerce websites and systems, including matters such as business terms and conditions, electronic payment systems, retail tracking and automated data systems, customer relations management, customer call centers, privacy policies, and protection of intellectual property on the web.
- We negotiate website development agreements on behalf of e-commerce and other clients with a web presence. For example, a major retailer, a “for sale by owner” posting site, an internet search engine, a portal and bulletin board service, and a database information service.
- Our lawyers prepare Terms and Conditions of Use and Privacy Policies for consumer-oriented and business-to-business websites, which set forth instructions for proper site usage and legal rights and limitations applicable to site users.
- We represented e-commerce businesses in co-branding and advertising contract negotiations with other e-commerce sites.
- We represented an e-commerce business in the development of new video technologies to be employed as unique internet tools to promote e-commerce sites and distribute internet products.
- We reviewed and developed affiliate programs for e-commerce-based retailers whereby e-commerce sites place links to the retailers’ sites within guidelines of the program and receive revenue based upon revenue received by the retailers from such linkage.
- Our attorneys negotiate contracts to implement and develop marketing databases, including off site hosting.
- We counsel e-commerce clients on legal implications of participating in or sponsoring online lotteries or other sweepstakes.