June 22, 2009 / Law Alert

Act Now To Protect Your Company's Trademarks on Facebook

Facebook, owner of the well-known social networking site, announced that beginning Saturday, June 13th at 12:01 a.m. EDT existing users, including individuals and businesses, will be able to create personalized usernames for their Facebook pages, which will operate as an Internet address for direct access to user's Facebook profiles. Mark owners can also complete, at any time, Facebook's online form to try to prevent their marks from being registered as usernames.